Connect catalogs, recommendations, cart recovery, order communication and human assistance around the customer’s buying context.
Conversational commerce on WhatsApp uses product information, automation and agents to help customers discover, evaluate, purchase and receive support within a connected conversation.
Carry product and customer context from first question through post-purchase service.
Share products, menus or service options in chat.
Narrow choices based on customer needs and data.
Follow up on eligible incomplete purchases.
Send confirmations, shipping and delivery updates.
Guide return, replacement or refund requests.
Use replenishment, loyalty and relevant offer journeys.
Present relevant categories or products.
Answer questions, compare options and resolve objections.
Guide checkout, payment or agent-assisted order capture.
Continue with fulfilment, support and repeat purchase.
Use WhatsApp where customer questions influence conversion.
Guide product choice and reduce pre-purchase uncertainty.
Share menus, order options and delivery communication.
Answer availability questions and guide booking.
Concise answers designed for customers, search engines and AI assistants.
The flow depends on supported catalog, payment and commerce integrations; some journeys may continue to an approved checkout page.
Where customer consent and commerce data are available, workflows can send relevant reminders and assistance.
The conversation can be designed to retain product, source and customer context for agent follow-up.
Post-purchase flows can collect order details, explain policy steps and route exceptions to support.
Automate the repeatable answers and route exceptions to a trained agent.
Checkout journey active